Selling Ad Space on Your Blog With BuySellAds

BuySellAds has gained a lot of popularity in the last few years, especially after many of the renowned bloggers started using it on their blogs to sell advertisements  Though BuySellAds has emerged as one of the best ways to get advertisers to advertise on your blog, without taking the trouble of finding them yourself, there are a few disadvantages with using it as well.

Sell Ad Space

So let’s look at some of the advantages and disadvantages associated with using BuySellAds, assuming that your blog has decent stats to qualify for their system.

Advantages of BuySellAds:

1. You don’t need to search for advertisers who are willing to advertise on your blog.

2. There is no need of convincing potential advertisers and wooing them to consider your blog for advertising.

3. You don’t have to spend time negotiating the prices again and again and finally find out that the advertiser isn’t interested anymore.

4. You can sell sponsored tweets using BSA as well, so you can make even more money if you have an active twitter account.

5. The payments are handled by Buysellads efficiently, so you won’t need to remind advertisers to pay you each month and need not worry about the advertiser declining to pay the money later on.

6. There is an option of getting paid by Check as well, which is great for those who don’t have a Paypal account (especially in third-world countries).

Disadvantages of BuySellAds:

1. The number one reason why I don’t like to use Buysellads on my blog is that they take a 25% cut on all advertising revenues generated by you. While this isn’t bad if your blog isn’t popular and you are having a hard time finding advertisers, but if you are already being contacted by a few advertisers and have good stats to go along with it, then you can make much more money by directly selling ads on your blog.

2. Since the price is fixed beforehand, you cannot negotiate prices with advertisers. This way you might lose some money that you could have made by negotiating the prices of ads.

3. BuySellAds takes time to make the payment so you need to wait for some time before you see the money rolling into your Paypal account.

Finally, I would like to mention that BuySellAds has made making some extra income from blogs quite easy and even newbie bloggers are able to benefit from it. However that being said, I find that many reputed bloggers use BuySellAds on their blogs, when they could be making a lot more money by simply selling ad space on their blogs directly.

Comments

  1. Best is to avoid BSA, they are middle people. I always keep away from such things. Why use it if you can directly sell ads to companies. Best avoided. Why give away 25% of your hard work to someone else.
    Shalu Sharma recently posted…Types of ghosts and haunted places in IndiaMy Profile

  2. “Buysellads take a 25% cut on all advertising revenues generated by blog owner.”

    Yeah. This is a big disadvantage. 25% is very high. If it is 10% or 15%, there is no big problem.
    Raplus recently posted…How to Build Relationships with other Bloggers and Why is it ImportantMy Profile

  3. I think the advantages are more than disadvantages because atleast you are aware how much you will in your hand in the coming months. So you can make your accounting.
    Salman recently posted…Election in Pakistan 2013My Profile

  4. Great post Harshit. I’ve used BSA off and on over the years and have found that the 25% cut is just way to much. The other thing you end up loosing is some of the personal touch that allows you to grow your business with advertisers by offering discounts, etc. Take a look at the really big sites and you’ll notice that none of the use BSA. If you’re interested in using a better alternative that all the really big sites like TechCrunch use, then you should check out isocket.com. I don’t work for them, but have been using their platform for years, so I can tell you it’s one of the best out there.
    Rhett recently posted…Twitter Kicks Back: Updates to Mobile App are Oddly FamiliarMy Profile

  5. Use of BSA is sometime good, but not all time.
    for webmaster related niche it performs well, but in technology, health and weight loss niche it fails against adsense.
    Android Mag recently posted…Sony Xperia Z Specification | Xperia Z full phone specsMy Profile

  6. 25% cut is too big. You’re better off using an ad network or trying to go it alone. If your website is popular enough then finding companies should be no problem.
    Anita recently posted…How To Build a High Traffic Blog or WebsiteMy Profile

  7. Do you have any idea what is the difference between using Google adsense and using BuySellAds? I mean in revenues?

    Thanks for your response.
    Rio Breville recently posted…Breville Juicer BJE200XL Compact Juice Fountain 700-Watt Juice Extractor – Juicer ReviewsMy Profile

    • Harshit Singhal says:

      It depends on the niche mainly. Tech blogs tend to do well with BuySellAds, but there is no reason to use just one of them. Adsense & BuySellAds together can lead to almost double the revenue that you would normally make by using just one of them.

  8. Nice post !
    I have been considering trying BuySellAds on my blog for a while now but i am not so sure now. I was not aware that they take a 25% cut. This is quite a lot considering the price of advertising so I would much rather stick to finding advertisers myself.
    Thanks for the share :)
    Phil M recently posted…Blogging For Profit: 5 Ways To Actually make Money Blogging In 2013My Profile

  9. The Worst part is that you can’t negotiate,they take 25% but it’s much better then lots of others…
    Janmejai recently posted…Top 10 Low Price SmartphonesMy Profile

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